How to Use Hoopoz Rules Feature for Compliance Monitoring
Going through your ads and adhering to various regulations can be difficult. Enter Hoopoz’s Rules feature—your secret weapon for effortlessly automating compliance checks. This powerful tool ensures your video content hits all the right regulatory notes. Here’s a quick guide on mastering this feature to keep your ads compliant with both internal policies and external requirements.
Setting Up Your Compliance Rules
Hoopoz’s Rules feature allows you to create custom rules based on specific keywords and conditions that align with your compliance needs and policies. Here’s how you can set it up:
Step 1: Define Your Rule Name
Start by giving your rule a meaningful name that clearly reflects its purpose. For instance, if you need to ensure compliance with UK advertising regulations, you might name your rule “Advertising Regulations UK.”
Step 2: Select Your Operator and Clause Type
Choose the appropriate operator type and clause type for your rule:
Operator Type: Select “and” to ensure all keywords in your group are present, or “or” to check for the presence of any keyword within the group.
Clause Type: Choose “exists” to find content that contains specific keywords or “does not exist” to identify content missing certain keywords.
Step 3: Add Keywords
Add the keywords relevant to your compliance checks. For example, for UK advertising regulations, you might include keywords like “sponsored,” “ad,” “promoted,” etc.
Step 4: Create and Apply the Rule
Once you’ve set up your rule with the necessary keywords and conditions, click “Create” to save it. Your rule is now ready to be applied to your video content.
How Hoopoz Ensures Compliance
After setting up your rules, Hoopoz goes to work by scanning your video content in real-time, checking for compliance based on the rules you’ve defined. Here’s how it works:
Text Detection: Hoopoz automatically scans every frame of your video for the specified keywords, ensuring that all required text elements are present and legible.
Audio Analysis: It listens to the audio track, identifying any spoken disclaimers or necessary statements.
Visual Mentions: Hoopoz detects visual cues and endorsements, verifying that all visual elements comply with the specified regulations.
Use Cases for Hoopoz Rules
Hoopoz’s Rules feature is versatile and can be tailored to various compliance needs. Here are some examples:
1. Prohibited Keywords Detection
Rule Name: Prohibited Keywords UK
Condition: “or” + “exists”
Keywords: “win millions,” “become rich,” etc.
Purpose: To ensure no prohibited keywords indicating misleading content are present in your videos.
2. Disclosure Verification
Rule Name: Missing Disclosures UK
Condition: “or” + “does not exist”
Keywords: “be gamble aware,” “UKGC,” “18+,” etc.
Purpose: To ensure videos contain necessary disclosures, such as age restrictions and responsible gambling messages, by identifying videos lacking these disclosures.
3. Advertising Compliance Check
Rule Name: Advertising Regulations EU
Condition: “and” + “exists”
Keywords: “sponsored,” “ad,” “promoted,” etc.
Purpose: To verify compliance with advertising regulations by identifying videos containing explicit advertising disclosures.
Monitoring and Reporting
Hoopoz not only checks your content but also provides detailed reports on compliance status. If any videos fail to meet the set criteria, they are flagged, and comprehensive analytics are provided on your dashboard. This allows you to quickly address any issues and ensure your content is fully compliant.
